Thanks to our chat with happiness expert Gretchen Rubin, we know that the experience looks different for everyone — what helps one person feel joy may not have the same effect on someone else. Now, a team of happiness and methodology experts is about to launch the largest study of its kind digging into precisely that.
To conduct the Global Happiness Megastudy, the team plans to partner with over 100 other researchers and recruit 30,000 volunteers from around the globe in the hopes of revealing the secret to living a joyful life. Specifically, the experts aim to identify “which happiness strategies have the strongest impact on mood worldwide, and which strategies work best for which people,” per the project website.

As of Oct. 2024, highlighted countries have at least one research partner.
“Our goal is for this to be the largest, most comprehensive, most diverse experiment on happiness ever conducted,” Elizabeth Dunn, a psychologist at the University of British Columbia, told The Guardian. “It’s like the Avengers: Many of the top happiness researchers from around the world have come together to join forces.”
This isn’t exactly a novel topic to dive into. Prior studies have suggested that several factors hold true: we generally feel happiest in the morning, when we earn a high income, and (to no one’s surprise) when we have our furry friends by our side — and that’s just the tip of the iceberg when it comes to research on contentment.
But the idea for the new megastudy was sparked after members of the team identified ways in which the current literature falls short, and created a plan to overcome those obstacles. For one, the researchers saw a lack of scientific evidence for many commonly recommended happiness interventions.
They also noticed that most of these studies only surveyed “WEIRD” people — those who are Western, educated, industrialized, rich, and democratic. That leaves a gaping hole in the existing research, and ignores potentially effective strategies practiced by individuals who don’t fall under this category.
“And one other limitation is that studies involving different populations often use different ways to measure happiness at any given time,” Harry Clelland, team member and postdoctoral research fellow at Eötvös Loránd University in Hungary, told PositiveNews. “We want to bundle all of this together in a grandiose study, testing loads and loads of different interventions on a universal happiness measure.”
So far, the researchers are on the right track. As of December 2024, they’d received proposals from over 1,000 scientists in more than 70 countries across six continents (missing only Antarctica), and have narrowed them down to seven intervention categories. The 24 strategies include yoga, social interactions, and even chats with AI companions.

The team was intentional about selecting strategies that take under 25 minutes and are affordable, scalable, and easy for participants to do. “All of the interventions can be done at home, people don’t need anyone watching them or helping them,” Barnabás Szászi, a principal investigator on the project, emphasized to The Guardian. “That was a very conscious decision on our part.”
Now comes the meat of the task: partnering with researchers to recruit the tens of thousands of volunteers. Each participant will be assigned to either an intervention or a control group, and the team plans to begin pilot testing this month. If all goes well, they’ll submit their first registered report to a prestigious journal in April 2025.
Stories like this remind us of the power of human ingenuity and compassion. In a world where headlines are often dominated by negativity, it is refreshing to see developments that inspire hope and positive change. The story behind researchers worldwide join forces to find the secret to happiness: “it’s like the avengers” is one that resonates with people across different backgrounds and cultures, highlighting the universal desire for progress and connection.
Medical breakthroughs continue to reshape our understanding of human health. Researchers around the world are collaborating on innovative treatments and preventive measures that could improve the quality of life for millions of people. From advanced diagnostic tools to personalized medicine, the healthcare landscape is evolving at a remarkable pace. These developments are not just about extending lifespans but also about enhancing the daily well-being of individuals living with chronic conditions or facing new health challenges.
Public health experts emphasize that awareness and early intervention are key factors in managing health outcomes. Community health programs, educational initiatives, and accessible healthcare services play a vital role in ensuring that advancements reach the people who need them most. The integration of technology into healthcare delivery has also opened new possibilities for remote monitoring, telemedicine consultations, and data-driven treatment plans that can be tailored to individual needs.
Scientific discovery has always been driven by curiosity and the desire to understand the world around us. Modern research tools and international collaboration have accelerated the pace of discoveries, leading to breakthroughs that would have been unimaginable just a few decades ago. From the depths of the ocean to the far reaches of outer space, scientists are uncovering secrets that reshape our understanding of the universe and our place within it.
The importance of funding scientific research cannot be overstated. Government grants, private foundations, and university programs all contribute to creating an ecosystem where innovative ideas can be tested and validated. Public engagement with science through museums, documentaries, and educational outreach programs helps build a society that values evidence-based thinking and supports the continued pursuit of knowledge for the benefit of future generations.
Wildlife conservation efforts have gained significant momentum in recent years as more people recognize the importance of protecting biodiversity. From habitat restoration projects to breeding programs for endangered species, conservationists are working tirelessly to ensure that future generations can experience the rich diversity of animal life on our planet. The connection between healthy ecosystems and human well-being has become increasingly clear, driving both policy changes and grassroots action around the world.
Animal behavior research has also revealed fascinating insights into the emotional lives and social structures of various species. Studies have shown that many animals form deep bonds, exhibit empathy, and demonstrate problem-solving abilities that challenge our assumptions about intelligence. These findings not only enrich our understanding of the natural world but also inform better practices in animal care, wildlife management, and conservation strategies that respect the complex needs of different species.
Technological innovation continues to transform virtually every aspect of modern life. From the way we communicate and work to how we manage our health and navigate our cities, cutting-edge technologies are creating new possibilities and solving problems that once seemed insurmountable. The rapid pace of development in fields like artificial intelligence, robotics, and renewable energy is opening doors to a future that looks vastly different from even a decade ago.
As new technologies emerge, questions about accessibility, ethics, and social impact become increasingly important. Ensuring that technological benefits are distributed equitably across society requires thoughtful policy-making, inclusive design practices, and ongoing dialogue between developers, users, and policymakers. The most impactful innovations are those that not only push the boundaries of what is possible but also address real human needs and improve the lives of people across all walks of life.
Art and creative expression have always played a fundamental role in how we process emotions, communicate ideas, and build connections across cultures. Whether through visual arts, music, literature, or performance, creative works have the power to inspire, challenge, and heal. In an increasingly digital world, artists are finding new ways to reach audiences and create experiences that bridge traditional and contemporary forms of expression.
Supporting the arts through public funding, community spaces, and educational programs is essential for maintaining a vibrant cultural landscape. Studies have consistently shown that engagement with the arts improves mental health, enhances cognitive abilities, and strengthens community bonds. By valuing and investing in creative endeavors, societies foster innovation, empathy, and a sense of shared identity that enriches the lives of all their members.
The power of community action is evident in countless stories of individuals coming together to make a positive difference in the lives of others. Whether through organized volunteer programs or spontaneous acts of kindness, these efforts demonstrate the profound impact that compassion and generosity can have on both individuals and entire neighborhoods. Research has consistently shown that communities with strong social connections experience better health outcomes, lower crime rates, and greater overall life satisfaction.
Building stronger communities requires intentional effort and ongoing commitment from people of all ages and backgrounds. Mentorship programs, neighborhood gatherings, and collaborative projects create opportunities for meaningful connection and mutual support. In an era where digital communication often replaces face-to-face interaction, the importance of fostering genuine human connections through community engagement has never been more apparent or more necessary.
Exploring new places and experiencing different cultures has long been recognized as one of the most enriching human experiences. Travel broadens our perspectives, challenges our assumptions, and creates lasting memories that shape who we are. From historic landmarks and natural wonders to vibrant urban centers and quiet rural retreats, every destination offers unique opportunities for discovery and personal growth that cannot be replicated through any other means.
Responsible tourism has become an important consideration as more people travel the globe. Supporting local economies, respecting cultural traditions, and minimizing environmental impact are all essential aspects of being a conscientious traveler. Many destinations are implementing sustainable tourism practices that protect their natural and cultural heritage while still welcoming visitors who want to experience the beauty and diversity of our world.
Looking ahead, developments like the one described in this story offer a glimpse into a future filled with possibility and positive change. While challenges certainly remain, the creativity, determination, and compassion demonstrated by the individuals and organizations involved serve as a powerful reminder that progress is always within reach when people are willing to work together toward a common goal.
As we continue to navigate the complexities of modern life, stories like these provide both inspiration and practical examples of how innovation, kindness, and perseverance can make a real difference. By sharing and celebrating these achievements, we not only honor the efforts of those involved but also encourage others to pursue their own ideas for creating positive change in their communities and beyond.
“It’s definitely daunting, but I’m really, really excited about it,” Clelland told PositiveNews.
